SEGMENT FOR MARKETING ATTRIBUTION

Build revenue attribution in a few clicks

Accurately and consistently attribute the impact of each marketing channel for a complete view of your campaign performance.

Attribution beyond clicks

Rather than impressions and clicks, attribution should measure revenue impact. This out-of-box dashboard links revenue back to the campaigns that drove it.

Fast time to value

Building an attribution model can be an undertaking. By using the template, your data is automatically linked making it seamless to launch your dashboard.

Customizable to your business

While the template lets you start uncovering insights in minutes, it also gives you the flexibility to update the dashboard to fit your unique business needs.

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Segment's customer data infrastructure helps ensure every single part of our organization puts customers first

Turnkey revenue attribution with the ability to customize

Get up and running fast

Our product specialists will show how to enable powerful marketing analytics for your business

Collect the data

Unify the data

Snowflake creates a single source of truth for your customer data, and powers your attribution dashboards to deliver results in seconds or minutes, not hours or days.

Model the data

The template, called a Looker Block ®, pre-models the data so you can be live in a few hours. You can then customize the visualization and model to your unique business.

How it works

Launch revenue attribution dashboards 
with pre-built templates

Segment collects events from your website and mobile app, as well as campaign data from Facebook and Google. We create a unified user profile and send it to Snowflake.

See it in actionGet started

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Benefits