Simplify your data to drive growth and revenue.

Clean, collect, and control your customer data with Segment. Integrate all of your favorite tools.
Request your free demo today.

Clean, collect, and control your customer data with Segment. Integrate all of your favorite tools.
Request a free demo.

Simplify your data to
drive growth and revenue.

Get Started

Integrations to empower every team

Over 200 sources and destinations empower your team to use their favorite tools to personalize campaigns, analyze product usage, and more.

Some of our featured customers

Getting started is easy.  Be up and running in minutes.

More than 15,000 innovative companies choose Segment to empower their teams, streamline workflows, and answer their toughest questions. Request a free demo.

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Trusted by 15,000+
companies

Collect your data once. Empower every team. 

Integrate clean data into your team’s favorite tools with the flip of a switch instead of a bunch of one-off integrations. Segment’s Customer Data Infrastructure (CDI) makes customer data simple.

All rights reserved. © Segment
Terms of Use  |  Privacy Policy

Simplify data collection with one API

Collect clickstream data from your mobile apps, websites, and servers with one API. Use turnkey integrations to pull in contextual data from cloud apps like your CRM and payment systems.

Integrate 200+ tools in a snap

Say goodbye to tedious integrations. Once your data is flowing to Segment, you can easily turn on new tools for advertising, email, push notifications, analytics, webhooks, and more.

Standardize data across your business 

Test your implementation, weed out bad data, and set granular rules for where data flows with tools 
for debugging and data governance.

Personalize every customer interaction

Build Audiences like “High Value Users” and Computed Traits like “Average Order Size.” Sync these cohorts to 
your marketing tools to personalize your campaigns.

“We had all the standard data on Paid Campaigns, such as how many conversions they drive, but we had unanswered questions. How are those customers using our product relative to the organic customers? How much support overhead do they incur relative to the organic customers?”

Andy Hattemer, Senior Developer Marketing Manager

“We have a full and complete picture of the performance of our campaigns and our return on investment because we’re not limited by the reporting of any one platform.”

Simon Trudeau, Digital Analytics Director

“We use Segment data to understand where our couples are in their journey and we try and to match the right vendor with the right couple at the right time.... It’s just been a great partnership.”

Jon Hawkins, Director of Analytics and SEO

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“Segment allowed us to experiment with a wide variety of tools, from customer success, to analytics, to survey tools, so we could provide value before we had to justify it.”

Jon Borthwick, Director of Products, Identity & Access Management

Integrations to empower every team.

Over 200 sources and destinations empower your team to use their favorite tools to personalize campaigns, analyze product usage, and more.

Some of our featured customers.

Getting started is easy.  

More than 15,000 innovative companies choose Segment to empower their teams, streamline workflows, and answer their toughest questions. Request a free demo.

Developers love Segment

Integrate Segment once, get access to all the tools, build the best apps.

Simple API

Integrate once with Segment
and you’re done! Marketers
can use the Segment
dashboard to funnel all the
collected data to the tools
they use without having to
file a task.

Dependable

Fault tolerant libraries batch
and retry messages so you
never lose any data. And
with only one SDK to test,
you dramatically reduce the surface area of third-party
bugs in your apps.

Debugger

Get started quickly, test
your integration with the live debugger, and get back to
building your apps and sites.

Open Source

Open source SDKs enable
you to see exactly how data
is collected, translated,
and delivered.

FEATURING THE FOLLOWING:

Integrate once with Segment and you’re done! Marketers can use the Segment
dashboard to funnel all the collected data to the tools they use without having to
file a task.

Fault tolerant libraries batch and retry messages so you never lose any data. And with only one SDK to test, you dramatically reduce the surface area of third-party bugs in your apps.

Get started quickly, test your integration with the live debugger, and get back to
building your apps and sites.

Open source SDKs enable you to see exactly how data is collected, translated,
and delivered.

FEATURING THE FOLLOWING:

Protect the integrity of your data and enforce standards that every team can trust using tools for data quality and governance.

Unify user history across different channels, identify preferences, and personalize experiences with Segment's CDP offering.

Save time writing integration code and implement your martech stack quickly with a single API for customer data integration.

Personas

Protocols

Connections

DATA INTEGRATION

DATA GOVERNANCE

AUDIENCE MANAGEMENT

Collect your data once. Empower every team.

Integrate clean data into your team’s favorite tools with the flip of a switch instead of a bunch of one-off integrations. Segment’s Customer Data Infrastructure (CDI) makes customer data simple. 

Segment's data infrastructure powers thousands of customer-first companies. 

Integrate Segment once, get access to all the tools, build the best apps.

Developers love Segment.