How to build hyper-personalized experiences in real time
On-Demand
1 hour
WEBINAR
Key takeaways
- Analyst: A market view of the customer experience industry and the impact of data
- Customer: Hear how Aldo is thinking about new personalization strategies in 2022
It’s a story we hear often: You have no shortage of great ideas for personalized campaigns, but poor data causes roadblocks and slowdowns that keep you from executing your ideas.
Join Twilio Segment, customers Aldo and Vacasa, and other industry leaders in a discussion about how empowering marketers with good data is the key to achieving personalization goals.
You'll also get a demo of new Twilio Engage to see how you can use real-time customer interactions to quickly build and scale hyper-personalized omnichannel campaigns without the typical slowdowns caused by poor data.
Q&A will follow this session. Full schedule provided below.
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- Customer: How Vacasa creates audiences from behavior and reservation data to deliver campaigns that cater to user interests
- Best Practices: Ideas and methods to build more intelligent campaigns
- Product Demo: How to use real-time data to orchestrate campaigns across channels and how to use extensibility for custom experiences
Renaud Jobin-Delaquis
SPEAKERS
Product Owner
Aldo
Product Analyst
SmarttBot
Allison Lynk
Product Marketing
Twilio Segment
Ricky Doar
Product Management
Twilio Segment
Senior PM
Twilio Segment
Sheryl Kingstone
Research Director
451 Research
Andy McCutcheon
Email Marketing
Vacasa
First 15 minutes
Analyst take: Market view of new trends in data-driven personalization
Final 20 minutes
Hyper-personalization best practices, a demo of Twilio Engage, and participate in live Q&A with all speakers
Next 25 minutes
Hear how Vacasa and Aldo have optimized their personalized outreach
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