The Next Generation of Customer Engagement 


We’re entering a new era of customer engagement. Since the Covid-19 pandemic, there’s been an explosion of digital channels, a subsequent deluge of customer data, and rapid digital transformation. Which had us wondering: where do we go from here? 

We believe the next generation of customer engagement will be defined by data privacy, omnichannel journeys, digital agility, and more. In our new guide with Twilio and SendGrid, we distill five noteworthy trends that will determine how customer relationships will continue to evolve in the years to come – and what will ultimately determine a company’s success. 


In this guide you’ll learn:

The 5 overarching trends that will define this new era of customer engagement. 

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The technological investments that will help companies scale and stay agile amid fast-moving consumer trends and changing privacy regulations. 

How brands like Lyft and Vacasa successfully implemented omnichannel customer engagement strategies. 

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