Discussion & Demo: Best practices for data-driven personalization with Segment

WEBINAR

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Key takeaways

  • Break down data silos across teams, build loyalty for high-value customers, and increase conversions with Personas
  • Uncover how marketers and engineers both use customer data to drive hyper-personalized customer engagement
  • Learn about how cross-functional teams are leveraging data to work better together

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Cross-functional teams are breaking down data silos, gaining a better understanding of customers and making more informed decisions with Segment.

By treating their data as a competitive asset to drive customer engagement, these teams are increasing loyalty, improving conversions, and growing their audiences. 

Join our Senior Solutions Engineer, Oliver Han, for a webinar where we share best practices on how fellow customers use data to drive hyper-personalized customer engagement with Personas and answer the questions you're interested in exploring.



Watch On-Demand

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SPEAKER

Product Analyst
SmarttBot

Oliver Han

Sr. Solutions Engineer
Twilio Segment

Sr. Solutions Engineer
Twilio Segment