Featured resources
Digital Advertising in the Cookieless World
Learn how to deliver personalized and more transparent customer experiences in the absence of third-party cookies.
Omnichannel Marketing: A Complete Guide for 2024
Discover how omnichannel marketing can help businesses craft seamless customer experiences, increase engagement across various touchpoints, and extract valuable insights for strategies that truly work.
The Customer Data Platform Report 2024
Welcome to the fifth anniversary edition of the Customer Data Platform report, an in-depth look into how customer data is powering our daily lives.
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Optimize Your Ad Spend with Segment CDP + CustomerAI
In this interactive webinar, we demonstrate exactly how Segment’s CDP, coupled with Predictive and Generative AI, enables your business to optimize ad spend, and drive sustainable revenue.
Maximizing your customer data platform and data warehouse with AWS, Segment, and Artefact
In this webinar, featuring industry leaders from AWS, Segment, and Artefact we dove into a comprehensive overview of the latest trends, strategies, and technologies for maximizing your data infrastructure.
Achieve Modern Patient Engagement with Foundational Data Strategies
In this guide, you'll learn how healthcare and life sciences organizations achieve modern patient engagement by using a CDP
ROAS: The Ultimate Guide to Advertising Efficiency
* Learn how to use a customer data platform to optimize return on ad spend, improve conversion rates, and boost advertising efficiency.
Maximizing Customer Experience with a Strong Data Foundation
Top CX analyst delves into latest CX trends and why companies that invest in their data, deliver better outcomes and more revenue.
How to Break Down Data Silos and Build a 360 View of Your Customer
Join us to see how Twilio Segment’s CDP helps break down data silos, giving cross-functional teams unlimited access to unified customer profiles — allowing them to view user journeys across all platforms and channels to build precise, personal experiences.
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