How to automagically identify high-intent leads

B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how.

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50 min

What to expect from this webinar

Watch this recorded webinar to learn how Guillaume Cabane, VP of Growth at Drift, combines different sources of intent data to get ahead of the buyer journey and reach early-stage prospects with a personalized offer. In the last four months alone, this approach has helped Drift’s growth team drive 70% of overall pipeline and 40% of revenue.

Guillaume Cabane

VP of Growth

Liam Boogar-Azoulay

Head of Marketing

Alex Millet

Personas Product Manager

Webinar: How to automagically identify high-intent leads

Webinar speakers

Identify intent

Identify intent signals and act on them using Segment and Madkudu


Get access to the tools Guillaume uses for predictive lead scoring 


Snag a sneak peek inside Drift’s 2019 growth experiments


See a live demo that ties everything together

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