Segment

WEBINAR | ON-DEMAND

How to automagically identify high-intent leads

B2B buyers research an average of 12 sources before ever raising their hand or reaching out. Imagine if you could identify and engage with these folks before they contact you (or your competitors). This webinar will show you how.

Watch this recorded webinar to learn how Guillaume Cabane, VP of Growth at Drift, combines different sources of intent data to get ahead of the buyer journey and reach early-stage prospects with a personalized offer. In the last four months alone, this approach has helped Drift’s growth team drive 70% of overall pipeline and 40% of revenue.

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Watch now to learn how to:

Identify intent signals and act on them using Segment and Madkudu

Get access to the tools Guillaume uses for predictive lead scoring 

Snag a sneak peek inside Drift’s 2019 growth experiments

Watch Now

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Webinar Speakers

Alex Millet
Personas Product Manager

Liam Boogar-Azoulay
Head of Marketing

Guillaume Cabane
VP of Growth

Guillaume Cabane
VP of Growth

Webinar Speakers

Liam Boogar-Azoulay
Head of Marketing

Alex Millet
Personas Product Manager